As a social media strategist, I’m here to go beyond the ordinary and craft something truly impactful. My focus is on helping brands grow by blending innovative social media tactics with a comprehensive approach to customer acquisition and retention. From building awareness to driving meaningful engagement, my goal is to create strategies that not only expand your brand but also build lasting connections with your audience.
🚀 Fueling Growth Through Creativity
The heart of our strategy lies in pushing the boundaries of digital marketing. We’re not afraid to experiment and harness the power of captivating social media campaigns that spark authentic conversations and foster genuine connections.
🎯 Expertise Across the Full Funnel
Our approach spans the entire customer journey, from the first glimmer of awareness to steadfast brand loyalty. We’re adept at optimizing every touchpoint, ensuring that potential customers are not just engaged, but nurtured throughout their interaction with your brand.
🌟 Value-Centric Philosophy
What sets us apart is our unwavering focus on your customers. We analyze reviews to understand their needs and preferences. We craft strategies to enhance their experience, providing valuable insights and engaging solutions.
🔍 Transforming Brands for the Future
Our expertise lies in transforming brands into irresistible forces that are easy to find, unforgettable, and incredibly desirable. We thrive on making brands not just referrable, but truly memorable, driving both customer loyalty and advocacy.
Meet Alma
Founder + Lead Strategist
With over 10 years of experience in digital media marketing, I’ve had the privilege of helping major brands transform their social media and digital presence while also consulting with small business owners. My philosophy is simple: do the ordinary things extraordinarily well, and this mindset is at the heart of everything we do at The Olive Standard.
What began as a side hustle in early 2022 has grown into The Olive Standard, a full-service digital marketing agency dedicated to helping brands make meaningful connections. We pride ourselves on pushing creative boundaries and finding innovative ways to help your brand shine in the crowded digital landscape. Together, we can take your brand to the next level.
When I’m not at my desk, you can find me soaking up the sun at the beach or discovering the latest local beverages in my backyard.
Meet Vanessa
Community Engagement Manager
Vanessa Sanchez is a Community Engagement Manager at The Olive Standard, where she has been excelling in this role for over a year. Originally from Cartagena, Colombia, she is fluent in both Spanish and English, bringing a multicultural perspective to every community she helps build.
Vanessa leads the charge in sparking conversations, fostering connections, and cultivating vibrant online communities for our clients. Her dedication and energy have made her an integral part of how we help brands create loyal, engaged audiences.
Outside of work, Anessa enjoys exercising, exploring different cultures, and running her successful small business, Box of Colors, which specializes in handmade and customized accessories. 🌍✨💬
Meet Nicole
Graphic Designer & Content Creator
Meet Nicole Da Silva, a current Advertising student at the University of Florida with a growing background in branding and content creation. Bilingual in Spanish and English, she brings a unique perspective to connecting with diverse audiences and communities. Nicole has a passion for creativity and communication, and she loves bringing ideas to life in ways that make a lasting impression.
Beyond design and content, Nicole’s passions include fitness, keeping up with social media trends, and creative storytelling. Whether she’s working out, experimenting with new content formats, or brainstorming innovative campaign ideas, Nicole brings energy, enthusiasm, and curiosity to everything she does. ✨📱
Let’s Work Together
Together, we'll navigate a journey of remarkable growth. Let's connect and explore how our passion for creative marketing can catapult your brand ahead of your competition.
From crafting strategic and performance-driven creative content to managing your social media presence, our commitment is to transform your brand into a compelling powerhouse that deeply connects with your audience.
With over a decade of experience leading CPG and Vitamins/Supplements brands, including LaCroix Sparkling Water and CELSIUS Energy Drinks, we've honed our skills in crafting social strategies that are successful, scalable, and impactful. Our ability to author high-level strategic plans, conceptualize creative, and utilize qualitative and quantitative insights sets us apart as digital marketing experts.
Our work has been recognized by industry titans such as Inc. Magazine, The Wall Street Journal, The Washington Post, Grubaholic, Business Insider, and more – a testament to our role as transformative force in the digital marketing landscape.